ecommerce returns process order credit memo

ECOMMERCE RETURNS PROCESS ORDER CREDIT MEMO PLUS

Just a few years ago, many sources were estimating eCommerce return rates as high as 30% and, which high return rates may be the norm for some online retail categories or brands, it seems that a smaller share of online shoppers are sending back their purchases. Average eCommerce return rateĪ recent study of consumer behavior in the UK found that eCommerce returns were as high as 23% for women’s clothing but just 4% for beauty products, with an industry average of 15%. In addition, clothing and shoes are returned at the highest rate year-round, because customers often buy multiple sizes with the intention of returning items that don’t fit. Returned holiday gifts can be a big headache for eCommerce retailers. In 2020, the NRF estimated the cost of holiday returns alone at $101 billion.

But your eCommerce returns rate can go up by as much as 50% above normal after the holidays. If you have lots of repeat customers who know your merchandise, your eCommerce returns are likely to be lower than the average. Your return rate will depend on the type of item you sell and the type of customers you sell to. 12 Best Practices for Your ECommerce Returns and Refunds.Work with your 3PL to discover ways to optimize the return process.Īs the NRF report pointed out, “Your best shoppers often make the most returns,” so creating an excellent returns experience can increase your sales in the long run. However, there are ways you can leverage returns to support the health of your online shop while keeping your customers happy.

ECOMMERCE RETURNS PROCESS ORDER CREDIT MEMO PLUS

In most cases, returns mean you’ve paid for shipping to and from a customer without getting a sale, plus returned merchandise can’t always be resold, and those costs hit your bottom line. The National Retail Federation found that 18.1% of items purchased online in 2020 were returned. In other words, repeat customers are vital to your business.īut returns can be costly. Furthermore, Web Retailer reports that, if your eCommerce business has at least 40% repeat customers, you are likely to have 50% higher sales than online retailers for whom repeat purchasers make up only 10% of their sales. Studies have shown that solid return policies increase sales without increasing the volume of returns. One major factor that dictates where online shoppers make purchases is whether you have a clear and generous eCommerce returns policy.

Ecommerce returns process order credit memo